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Director of Marketing
Global HIT Miami, FL
$159k-203k (estimate)
Full Time 1 Week Ago
Save

Global HIT is Hiring a Director of Marketing Near Miami, FL

FTE - Director of Marketing for Law Firm

Location: Based out of Miami, FL (onsite)

Address: 200 S Biscayne Blvd #4100, Miami, FL 33131

About the job

Full-service law firm in Florida, is seeking a Director of Marketing to join our team! As the Director of Marketing, you will be responsible for developing and executing marketing plans for our firm. You will work closely with our attorneys and supervise our marketing team. This position reports directly to the Firmwide Managing Partner. Am. Law 200 firm with eight offices across Florida.

Responsibilities

  • Develop and implement comprehensive marketing strategies.
  • Lead and manage a high-performing marketing team, fostering collaboration and innovation.
  • Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, traditional, and social media, emphasizing digital and social media marketing to increase the firm’s profile. This will include (a) active management of the firm’s social media channels, both in engaging with users and internal content providers, keeping the content relevant and current, and (b) active management of the firm’s website, including real-time updates to reflect changes in firm personnel.
  • Oversee planning and implementation of various firm events by marketing managers, including follow-up action.
  • Oversee the marketing team assisting lawyers in sponsoring, attending, and speaking at events; seek opportunities for lawyer speaking engagements.
  • Interact with the media at the direction of the firm’s executive committee.
  • Oversee the development and implementation of a plan for e-mail newsletters to clients and contacts on important legal issues and changes in the law.
  • Analyze market trends and competitor activities in the legal profession to identify opportunities and threats and adjust marketing strategies accordingly.
  • Work closely and meet regularly with our practice group leaders and individual attorneys on practical marketing efforts.
  • Direct and lead effective RFPs for client development.
  • Monitor and regularly report on key performance indicators to evaluate the effectiveness of marketing campaigns.
  • Manage marketing budgets and resources efficiently.
  • Other duties may be assigned.

Qualifications

  • Bachelor's or Master's in Marketing, Business, and prior law firm experience is preferred.
  • Proven law firm experience in a senior marketing leadership role with 5-10 years’ experience.
  • Extensive experience with online and social media marketing.
  • Extensive contacts with legal and business industry media, both traditional and online.
  • Excellent leadership and team management skills.
  • Effective writing skills and presentation abilities.
  • Familiarity with the latest marketing technologies and trends.
  • Experience working with attorneys and law firm team leaders on marketing efforts.
  • Knowledge and understanding of the law firm industry and business trends in the USA and Internationally.
  • Full-time position in office exempt position.

Job Type: Full-time

Pay: $150,000.00 - $200,000.00 per year

Benefits:

  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Life insurance
  • Paid time off
  • Vision insurance

Schedule:

  • 8 hour shift
  • Monday to Friday

Application Question(s):

  • On a scale of 1-4 with 4 as the highest, how would you rate your knowledge and understanding of the law firm industry and business trends in the USA and Internationally.

Education:

  • Bachelor's (Required)

Experience:

  • Marketing within a law firm: 5 years (Required)
  • Law office leadership: 5 years (Required)

Ability to Commute:

  • Miami, FL 33131 (Required)

Work Location: In person

Job Summary

JOB TYPE

Full Time

SALARY

$159k-203k (estimate)

POST DATE

05/02/2024

EXPIRATION DATE

08/28/2024

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The following is the career advancement route for Director of Marketing positions, which can be used as a reference in future career path planning. As a Director of Marketing, it can be promoted into senior positions as a Marketing Director, Senior that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Director of Marketing. You can explore the career advancement for a Director of Marketing below and select your interested title to get hiring information.

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If you are interested in becoming a Director of Marketing, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become a Director of Marketing for your reference.

Step 1: Understand the job description and responsibilities of an Accountant.

Quotes from people on Director of Marketing job description and responsibilities

A Marketing Director must be able to read and understand the marketplace and adjust plans accordingly.

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A Marketing Director reports to the Chief Marketing Officer.

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The marketing director leads and guides the efforts of the marketing department.

02/04/2022: Reno, NV

They prepare annual marketing plans, create a calendar of campaigns and events, set the marketing budget and analyze the market and competitors.

01/14/2022: Fort Smith, AR

They typically manage marketing of a business, organization, particular product or group of products.

01/02/2022: Chico, CA

Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.

Career tips from people on Director of Marketing jobs

The director of marketing generally has at least five to 10 years of applicable experience.

01/09/2022: Orange, CA

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Experience with digital marketing forms such as social media marketing and content marketing, required.

01/26/2022: Lafayette, LA

Director of Marketing are often required to oversee and facilitate the activities of several different departments and offices.

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Director of Marketing requires some amount of technical expertise and experience.

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